The LAST Word

  Lately, the debate among business owners is whether they should hire writers or just let an artificial intelligence software do the writing for them. It has become the Upwork of 15 years ago. Back then, the site was just starting and many of the people on the site were willing to accept low pay, which made competing as a writer difficult for those of us who value our work and experience. After awhile writers learned how to work the Upwork system and still make a fair value. That is what is happening today with A.I. doing the writing . Writers need to figure out how to use A.I. while still keeping their integrity, high-quality and value.  Before I get to why small businesses should use me over using A.I. 100 percent, it is important to understand cautions. When A.I. does the writing, it is pulling from things on the Internet. Therefore, you are not sure where it found the information. It could be taking something without permission and violating a copyright. A large organizat...

While summer reading programs are almost over, you still can get good book to read. You also can read them on the cool nights of the fall or for the remaining days of the summer. Usually, I post this list earlier in the summer, but I have been trying to finish The 1776 Retreat , working for my editing clients and doing other things that this blog has taken longer than I wanted. I will start with mine.   Notorious Nick and the Devastating Hurricane is the second in the Notorious Nick series. Nine-year-old wizard Nick Brugger is once again facing the Superintendent. This time, the evil school official has created a spell where nightmares are coming to life and dumping all citizens into fear and panic. With the help of his siblings and parents, he has to save the boy about to die and the city. This book was released in June. Notorious Nick and the Terrifying Tornado is the first in the Notorious Nick series. It was released in 2017. Nick finds out he has hyperactive magical malad...

 We coming up on our 250th anniversary . Freedom is important to small businesses. Without the right to build a company anyway you choose, small business owners would not be successful. In some countries, workers who run businesses do it for the state instead of their own prosperity. In the United States, we have the right to property and the pursuit of happiness. Here are reasons why small business owners should be grateful that they opened their companies here in America. 1. No Advertising Restrictions -- Except for a few industries that are regulated, companies can advertise they way they want. They can write their ads that's put their companies in the best light even if they aren't 100 percent honest.  In addition, business owners can advertise on any medium. They can choose social media advertising, newspaper or online publication ads, radio or podcast ads, television or YouTube ads, or digital advertising. 2.  Potential Profits -- Small business owners can earn h...

Every April, we celebrate Earth Day. We talk about climate change and greenhouse gases until we are sick of hearing about it. There are true dangers affecting our environment. There are true ways you as an individual can help save it. Planting more trees is one. Evertreen is an organization that can help you plant trees and give jobs to people in developing nations. But, before you take up your environmental stance, find out the truths versus myths on television and the Internet.  Throughout my journalism career , I studied, wrote and edited newsletters about the environment. I thought I would share some of the myths associated with saving the environment. While I am in favor of saving our natural resources , I save the environment with balance, prayer and patience . You might not agree with me. That is fine. This country was founded on the principle that everyone is entitled to his or her opinion. Here are some environmental myths. 1. Go Solar -- While it is a good idea to...

    It's Labor Day weekend, the end of summer. When I was young, we didn't go back to school until the Tuesday after Labor Day. We did have to go into the second week in June, but summer still began on Memorial Day weekend. That was when all the shops opened in Cape May, N.J. My parents opened the house that weekend or the weekend before Memorial Day, so we officially started summer days then. The last two weeks of school weren't much in the learning department anyway.  On Labor Day weekend, we would go the beach one final time. Then, we would close up the house for the fall and winter. Although autumn in Cape May was nice, we had too many activities to do during the school year that we rarely went down there. We also had season tickets to the Eagles games, so weekends were booked. Having one last holiday weekend before the craziness of back to school was pleasant. It allowed us to get ready for the school year refreshed. We weren't thinking about how hot it was. Septem...

 Summer time is great for eating watermelon, writing by the beach, and enduring thunderstorms. Many times after the storms, a rainbow appears in the sky. It is beautiful to see in the gray sky. It adds colors and should give you a sense of inspiration and peace. Unfortunately, the beauty of the rainbow has been altered by how people use it. Instead of using rainbows as symbols for something ugly, try using rainbows for inspiration for your writing. 1. Beautiful Colors -- If you have ever seen rainbows after a storm in the sky, the colors are vivid against a dark stormy sky . These can make you think of colorful descriptions for your settings. Everyone knows the seven colors of a rainbow (red, orange, yellow, green, blue, purple and indigo). However, the colors of the sky can range from a bluish gray to a deep charcoal when a rainbow appears. Those bright colors against the deep charcoal can be impactful.  2. Resilience -- They also can represent resilience of your...

  Authors get inspiration for their characters from many locations. The more relatable your characters are, the more likely you will be successful as business owners and writers. For example, the above character was created for a client of mine who needed to talk to entrepreneurs about technology so they could understand it. I created Joe Entrepreneur who asked the author direct questions that were answered in each chapter. In this blog, I delve into some common traits of characters to make them relatable.   1. Transfer What You Feel to Characters -- Some people have asked me what led to me writing my first novel. I answered that I was lonely, and the main character was lonely. As I wrote, she absorbed my loneliness. Then, it was gone from her too. Have you noticed that sometimes our characters take on what we are feeling at the time of writing? Fiction is a great way to release those anxieties and fears we have every day because we can put them into the characters. ...

Writers and business owners all have their wish lists.  Here are things I want this Christmas. I put it in the 12 days of Christmas song. On the first day of Christmas, my colleagues gave to me: a contract for editing On the second day of Christmas, my colleagues gave to me: two press releases On the third day of Christmas, my colleagues gave to me: three blogs to write On the fourth day of Christmas, my sports stars gave to me: four #Eagles wins On the fifth day of Christmas, my company gave to me: five thousand dollars On the sixth day of Christmas, my colleagues gave to me: six ways to market On the seventh day of Christmas, my customers gave to me: seven times the pay On the eighth day of Christmas, my dentist gave to me: no more procedures On the ninth day of Christmas, my family gave to me: nine days of laughter On the 10th day of Christmas, my customers gave to me: 10 book reviews On the 11th day of Christmas, my family gave to me: 11 hugs and kisses On the 12th day of Chris...

    When writing blogs , you can stick to business-related text that will give you the right keywords and focus on the right audience. You also can write themes because people are searching for those things. Writing these theme-related blogs will not alter your rankings in search engine optimization , but they could bring you new customers. Some people searching these themes might be your target audience, but you won't know if you stick to business-related blogs.  For example, if you want to write blogs about autumn themes, you can do that. I would recommend, though, that you connect the fall theme to your business in some way. Otherwise, it might not help you rank or be considered fresh relevant content by Google.   Here are some tips for writing content in the fall.   Relate to Fall Holidays. If you want people to search for your company, you can try writing blogs that connect a fall holiday to your business. For example, a home improvement company could w...

I am a firm believer that all business owners must take time away from their work and go on vacation. Many workaholics do not take time off from work, which usually leads to stress and heart problems. Getting away from stress and worries for a time allows you to recharge your batteries and refocus on work. Here are ways vacations can help business owners and writers. See New Things Going on vacation means you can see new things and eat different foods. In South Dakota, I ate bison burgers. They were not as fatty as regular burgers and had exceptional flavor. In Wyoming, I had yak burger from a local farm. In Montana, I ate bison lasagna. I enjoy trying new foods. My parents always wanted us to try something different. My mom loves to cook different foods when she entertains and likes to try new recipes regularly. On my trip, I saw several parks, mountains, tribal museums and history. I climbed areas that I thought I couldn't. I saw cultures, cities and vasts amounts of hills and pl...

 I have either ghost-wrote, co-authored or edited all these books . If you haven't checked out the books yet, you might want to consider reading them. They all will help you in some way. Let's get started. Common Sense by James E Razzino is a thought-provoking book to cut through the noise about issues affecting the United States. The government is chipping away at our rights. As authors and business owners, we should protect our freedoms and rights to say whatever we want. The book also will help you decide who to elect for Congress, president, governor, state legislatures and councils. Go to https://www.amazon.com/author/jameserazzino to get your copy. Are you having back pain? You should read this book before you agree to have surgery on your back. Michael Ahearn went through four back surgeries, and now his back doesn't align correctly. He has had issues stemming from the surgeries. However, The Back Bible is more than one man's account of bad surgeries. It quotes ...

Every summer when I was young until my parents sold the house, we would go to Cape May, N.J. The house was built by my great-grandmother. It had two three-bedroom apartments, a one-bedroom apartment over the garage and a studio under the garage apartment and next to the actual garage. My grandmother lived upstairs until she died. Then, my parents would rent the upstairs apartment and studio for summer rentals. The garage apartment was rented all year. On Memorial Day, we would go down for the long weekend to open the house for the summer and get it ready to rent. It was a lot of work, and it usually rained that weekend. We didn't get much time at the beach that weekend, but we did get some beach time. Just being there was more relaxing that being at home. The ocean was cold too. My mother's birthday is May 29, which meant it usually fell near Memorial Day weekend, so we usually celebrated it. Her favorite cake was a strawberry shortcake, which we usually made for her. (Actually...

  Happy new year, fellow writers. I am often told by new authors that they think writing a book is too much work or too daunting a task, yet they always tell me that they think they should write a book. To start the new year, I thought it would be good to give some tips on reducing your stress over writing fiction. 1. Set Goals -- January is the perfect time to set goals for the year. This applies to all writers and business owners. You want the goals to be realistic. For example, "I will write every day." Set a date for when you want it completed. Set another date for editing and marketing . 2. Break Down the Project -- Before you start your work, break down the big project (a completed book) into smaller parts: outline, 10 pages a day or one chapter a week, first draft completed, edited draft, completed manuscript and published. This helps to make it not so daunting a task. Remember, a book is either 6x9 or 8.5x5.5, which means those 10 pages are really half ...

    I am going to have some fun with my blog today. Here are things I want this Christmas. I put it in the 12 days of Christmas song. On the first day of Christmas, my colleagues gave to me: a contract for editing On the second day of Christmas, my colleagues gave to me: two press releases On the third day of Christmas, my colleagues gave to me: three blogs to write On the fourth day of Christmas, my sports stars gave to me: four #Eagles wins On the fifth day of Christmas, my company gave to me: five thousand dollars On the sixth day of Christmas, my colleagues gave to me: six ways to market On the seventh day of Christmas, my customers gave to me: seven times the pay On the eighth day of Christmas, my dentist gave to me: no more procedures On the ninth day of Christmas, my family gave to me: nine days of laughter On the 10th day of Christmas, my customers gave to me: 10 book reviews On the 11th day of Christmas, my family gave to me: 11 hugs and kisses On the 12th day of Chri...

 I wrote a series of posts for a writers' group. I am rehashing some of them here. Fantasy Plotting There are tips to be gained about plotting. This month, we focus on fantasy genre. Here are some rules to keep in mind when writing fantasy. 1. Medieval Times -- Even though you create a new world or a fantasy world attached to our current world as in Harry Potter books, you usually set it in medieval times. That means clothes and weapons of that era. If you choose to use modern day, you can add medieval elements. 2. Swords, Wands, Magic -- Most fantasy novels involve sword play, wands and some magic. How much you use these things is up to you. Some books are full of them. Others put in a little here or there. 3. Relatable World -- Make sure the world you create is relatable to your audience and is understandable. If you create a language, make sure you define words. If you create laws and rules, make sure you tell the reader what those are. In every book, magic has cert...